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	<title>Comments on: How to write a corporate Twitter strategy (&#8230;and here&#8217;s one I made earlier)</title>
	<atom:link href="http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/feed/" rel="self" type="application/rss+xml" />
	<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/</link>
	<description>Trying to do too much at once</description>
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		<title>By: Twitted by DavidSpinks</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1517</link>
		<dc:creator>Twitted by DavidSpinks</dc:creator>
		<pubDate>Wed, 09 Dec 2009 20:50:47 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1517</guid>
		<description>[...] This post was Twitted by DavidSpinks [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was Twitted by DavidSpinks [...]</p>
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		<title>By: sapphire</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1512</link>
		<dc:creator>sapphire</dc:creator>
		<pubDate>Mon, 07 Dec 2009 12:12:44 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1512</guid>
		<description>Thanks Neil!  This is exactly what I was looking for.  Mine needs to be two pages max but your doc covers all the important aspects of running a Twitter campaign.</description>
		<content:encoded><![CDATA[<p>Thanks Neil!  This is exactly what I was looking for.  Mine needs to be two pages max but your doc covers all the important aspects of running a Twitter campaign.</p>
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		<title>By: Maria</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1476</link>
		<dc:creator>Maria</dc:creator>
		<pubDate>Wed, 04 Nov 2009 16:34:17 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1476</guid>
		<description>This is awesome! Thank you. Do you have similar strategies to share re: Facebook or corporate blogs?</description>
		<content:encoded><![CDATA[<p>This is awesome! Thank you. Do you have similar strategies to share re: Facebook or corporate blogs?</p>
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		<title>By: What I (nearly) said at Government 2010</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1450</link>
		<dc:creator>What I (nearly) said at Government 2010</dc:creator>
		<pubDate>Sun, 25 Oct 2009 13:44:34 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1450</guid>
		<description>[...] digital tools; from launching the first cabinet minister blog for David Miliband in 2005 to writing that 20 page (~259 tweet) strategy for how to engage via [...]</description>
		<content:encoded><![CDATA[<p>[...] digital tools; from launching the first cabinet minister blog for David Miliband in 2005 to writing that 20 page (~259 tweet) strategy for how to engage via [...]</p>
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	<item>
		<title>By: Web 2.0 &#8211; what comes to mind &#171; finalayout</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1423</link>
		<dc:creator>Web 2.0 &#8211; what comes to mind &#171; finalayout</dc:creator>
		<pubDate>Sun, 11 Oct 2009 13:03:47 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1423</guid>
		<description>[...] Most recently mainstream businesses have joined the Web 2.0 phase by creating Facebook profiles/groups, making viral marketing videos and starting corporate Twitter feeds. These examples and more have become part of  corporate marketing strategies http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-... [...]</description>
		<content:encoded><![CDATA[<p>[...] Most recently mainstream businesses have joined the Web 2.0 phase by creating Facebook profiles/groups, making viral marketing videos and starting corporate Twitter feeds. These examples and more have become part of  corporate marketing strategies <a href="http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-..">http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-..</a>. [...]</p>
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		<title>By: Neil Williams</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1419</link>
		<dc:creator>Neil Williams</dc:creator>
		<pubDate>Sat, 10 Oct 2009 12:08:25 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1419</guid>
		<description>Vitor - do let me know where to find the Portuguese version, out of curiosity. ;)</description>
		<content:encoded><![CDATA[<p>Vitor &#8211; do let me know where to find the Portuguese version, out of curiosity. <img src='http://neilojwilliams.net/missioncreep/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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	<item>
		<title>By: Neil Williams</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1418</link>
		<dc:creator>Neil Williams</dc:creator>
		<pubDate>Sat, 10 Oct 2009 12:07:43 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1418</guid>
		<description>Thanks! There&#039;s actually a version 2 of this doc, which brings it down to 16 pages and says the same stuff plus a bit more. If anyone wants it, send me your email address. I&#039;ll upload it at some point too.</description>
		<content:encoded><![CDATA[<p>Thanks! There&#8217;s actually a version 2 of this doc, which brings it down to 16 pages and says the same stuff plus a bit more. If anyone wants it, send me your email address. I&#8217;ll upload it at some point too.</p>
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		<title>By: Al Williams</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1413</link>
		<dc:creator>Al Williams</dc:creator>
		<pubDate>Fri, 09 Oct 2009 11:18:58 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1413</guid>
		<description>To be honest I am surprised it is ONLY 20 pages!  The amount of guidance each department needs and amount of legal implications demands rigor.

Good job though</description>
		<content:encoded><![CDATA[<p>To be honest I am surprised it is ONLY 20 pages!  The amount of guidance each department needs and amount of legal implications demands rigor.</p>
<p>Good job though</p>
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		<title>By: Vitor Peçanha</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1411</link>
		<dc:creator>Vitor Peçanha</dc:creator>
		<pubDate>Thu, 08 Oct 2009 14:31:45 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1411</guid>
		<description>Hello! I really enjoyed your document! I work as a Web Marketing Analyst for a construction company here in Brazil and I´m planning to translate it to portuguese (with a few adaptations).

I´ll let you know when it is ready!

Congratulations for your work!</description>
		<content:encoded><![CDATA[<p>Hello! I really enjoyed your document! I work as a Web Marketing Analyst for a construction company here in Brazil and I´m planning to translate it to portuguese (with a few adaptations).</p>
<p>I´ll let you know when it is ready!</p>
<p>Congratulations for your work!</p>
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		<title>By: SEO Company UK</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1408</link>
		<dc:creator>SEO Company UK</dc:creator>
		<pubDate>Wed, 07 Oct 2009 09:20:29 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1408</guid>
		<description>Its a nice template which is very useful to me.thank you for sharing this post!</description>
		<content:encoded><![CDATA[<p>Its a nice template which is very useful to me.thank you for sharing this post!</p>
]]></content:encoded>
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		<title>By: Delicious Bookmarks for September 15th to September 23rd — Just Practising</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1376</link>
		<dc:creator>Delicious Bookmarks for September 15th to September 23rd — Just Practising</dc:creator>
		<pubDate>Wed, 30 Sep 2009 12:36:08 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1376</guid>
		<description>[...] How to write a corporate Twitter strategy (&#8230;and here&#8217;s one I made earlier) &#8211; Neil Williams, Head of Corporate Digital Channels at the Department for Business, Innovation and Skills at Downing Street, published a draft twitter strategy template for government departments. It caused quite a stir&#8230; you can read it (and some comments) here. [...]</description>
		<content:encoded><![CDATA[<p>[...] How to write a corporate Twitter strategy (&hellip;and here&rsquo;s one I made earlier) &#8211; Neil Williams, Head of Corporate Digital Channels at the Department for Business, Innovation and Skills at Downing Street, published a draft twitter strategy template for government departments. It caused quite a stir&#8230; you can read it (and some comments) here. [...]</p>
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		<title>By: A quick update (about a slow update)</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1224</link>
		<dc:creator>A quick update (about a slow update)</dc:creator>
		<pubDate>Sat, 08 Aug 2009 08:35:04 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1224</guid>
		<description>[...] been two and a bit weeks since I published the template Twitter strategy, and one and a bit weeks since the story [...]</description>
		<content:encoded><![CDATA[<p>[...] been two and a bit weeks since I published the template Twitter strategy, and one and a bit weeks since the story [...]</p>
]]></content:encoded>
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		<title>By: Richard Miles</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1203</link>
		<dc:creator>Richard Miles</dc:creator>
		<pubDate>Fri, 31 Jul 2009 08:05:15 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1203</guid>
		<description>PS I do hope you were all listening carefully to David Cameron on Wednesday, after all he may well be the boss next year.  If you missed them, you can listen to his opinion of Twitter here: http://www.guardian.co.uk/politics/blog/2009/jul/29/cameron-swearing-interview</description>
		<content:encoded><![CDATA[<p>PS I do hope you were all listening carefully to David Cameron on Wednesday, after all he may well be the boss next year.  If you missed them, you can listen to his opinion of Twitter here: <a href="http://www.guardian.co.uk/politics/blog/2009/jul/29/cameron-swearing-interview">http://www.guardian.co.uk/politics/blog/2009/jul/29/cameron-swearing-interview</a></p>
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		<title>By: Twitter en salud &#124; Bureau de Salud</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1200</link>
		<dc:creator>Twitter en salud &#124; Bureau de Salud</dc:creator>
		<pubDate>Thu, 30 Jul 2009 05:22:58 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1200</guid>
		<description>[...] médicos (lógico).   - La segunda es la guía que ha salido estos días a la luz, elaborada por Neil Williams, del Departamento de Empresas, Innovación y Formación del Gobierno Británico, que invita a los [...]</description>
		<content:encoded><![CDATA[<p>[...] médicos (lógico).   &#8211; La segunda es la guía que ha salido estos días a la luz, elaborada por Neil Williams, del Departamento de Empresas, Innovación y Formación del Gobierno Británico, que invita a los [...]</p>
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		<title>By: Twitted by lalolaila</title>
		<link>http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/comment-page-1/#comment-1198</link>
		<dc:creator>Twitted by lalolaila</dc:creator>
		<pubDate>Wed, 29 Jul 2009 17:52:49 +0000</pubDate>
		<guid isPermaLink="false">http://neilojwilliams.net/missioncreep/?p=1619#comment-1198</guid>
		<description>[...] This post was Twitted by lalolaila [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was Twitted by lalolaila [...]</p>
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